From napkin sketches and diagrams to photos, storyboards, and the all important slide deck, your visuals say a lot about you, your organization’s values, and how you communicate. In this practical workshop you’ll learn smart ways to work – with your eyes, your hands and your laptop – to improve and sharpen your ideas and your output.
From napkin sketches and diagrams to photos, storyboards, and the all important slide deck, your visuals say a lot about you, your organization’s values, and how you communicate. Visual communications play a critical role in conceiving, developing and sharing innovative vision, whether we call it the big picture, the roadmap or the blueprint.
The good news is that thinking in a visual way, and creating great visual materials, is teachable, learnable and easier now than ever before. In this practical workshop you’ll learn smart ways to work -- with your eyes, your hands and your laptop -- to improve and sharpen your ideas and your output.
Photo: Greg Van Alstyne
Our two-part approach coaches and connects visual thinking -- generating and discussing ideas -- and visual production -- expressing and communicating key points about your company’s products, services and value proposition. We’ll cover visual approaches to:
- Generating and improving new ideas
- Understanding people’s needs and wants
- Choosing and using illustrations, photos & videos
- Creating attractive and effective slide decks
Whether you’re creating a business, or making your business more creative, come and try your hand at doing it better with visuals. Attendees will gain practical tools & skills including:
- Techniques for visually generating & refining ideas
- Visual tools for evaluating alternative product & service choices
- Ways of working with visual sources including Creative Commons
- Processes and rules for creating better presentations
Requirements
- Attendees are encouraged to bring material and ideas (product / service / value proposition / brand) they wish to advance
- All paper and pens are provided
- Slide design exercises require laptop with MS Powerpoint or equivalent software
- Search exercises require device with Internet access (free wifi available)